Integrate Hybris Commerce And Hybris Marketing To Deliver Contextual Experiences
What is Commerce Marketing?
SAP Hybris Marketing Cloud has an integration option for Marketing and Commerce, allowing your organization to harness each solution’s features. Hybris Marketing Cloud uses dynamic customer profiles to deliver appropriate experiences to your customers. Hybris Commerce has top-of-the-line commerce features across channel, including web management, mobile, merchandising and more. Together, these two solutions allow your business to reach out to your customers and deliver meaningful experiences with their interests in mind. Integrating the Marketing and Commerce solutions lets your organization glean more information about each customer and engage with them in a personalized manner during each step. Read more about Hybris Marketing here.
Use collaboration tools to create and deliver content across a customer's journey.
Personalize website shopping experience per target audience
Capture clickstream allowing you to enhance a customer's profile
Benefits
Customer profile created from customer links, transactions, social interaction, and more
Notification for cart abandonment, allowing you to target those customers with win-back campaigns
Self-learning solution provides intelligent recommendations based on customer behavior
Integrates with SAP Hybris Commerce or other third-party commerce systems
Dominion Advantage
Innovation Partner with SAP Ariba since 2017
Co-developed SAP Ariba SCC with Ariba and Microsoft